How to use face serum and when to apply it?

Serums – the new buzzword in the beauty industry. From celebrities to your neighbour, everyone uses one and everyone seems to have a personal favourite. Various ingredients, brands, potency and compositions promising a glowing, blemish-free skin, makes it rather tough to choose one, especially if you are just venturing into using it.

This article is to give you a broad perspective on it - how to use face serums, when to use serums, the best face serums, how to choose a face serum for your skin, and the likes.

What is a serum?

A serum is meant to penetrate into your skin, plumping it up and filling it with necessary ingredients. Serums are made up of smaller particles that help in penetrating the skin, delivering it with a high concentration of active ingredients. Serums are a godsent answer to some of the most common yet specific skincare concerns like acne, brightening, wrinkles, pimples, etc. So, with serums to the rescue, you can say hello to healthier skin!

Now, a lot of people are confused between a serum and a moisturiser. Is a moisturiser a serum? Well, the answer is a yes, and a no. While a serum does come with moisturising ingredients, it is meant to penetrate your skin. Whereas traditional moisturisers tend to lock in the moisture by forming a protective layer on your skin. It helps to keep all the good stuff in and makes your skin look richer.

How To Use Face Serum

Learn how to properly apply face serum by following the below steps:

1. Before applying your serum, wash and lightly exfoliate your skin.

2. Start with exfoliation with a mild scrub or exfoliator peels.

3. Wash away your face and pat it dry.

4. Spray your moist skin with toning mist or apply toner using a clean cotton ball.

5. Now take 2-3 pumps of your recommended serum and spread it across your fingertips.

6. Gently tap your fingertips on your face to dab the product in without rubbing or scrubbing.

7. Wait for the product to soak in.

8. Apply a coat of moisturiser to lock in the serum.

When to apply face serum

Face serums are best applied after using a toner or mist. Once the toner settles in and tones your skin, apply the serum by patting it on to your skin. You could either take a few drops of the product on your fingertips and apply, or you could pump the product directly on to your face and use your fingers to lightly guide the liquid across your facial skin.

In fact, you could also use serum face masks for a quick ‘pick-me-up’. These sheet masks are of porous material meant to let the serum soak into your skin. The usual quantity is between 15-20 ml per sheet mask, and it’s one of the easiest ways to give that healthy boost to your skin while traveling. There is no worry of spillage, it can easily fit into any corner of your luggage or handbag and will not even be counted as a liquid item if traveling by flight.

Which face serum is the best?

The face serum that would work best for you is determined by a number of factors.

Geographical location

The air around you plays a huge factor in how it treats your skin. The coastal areas would have more humidity, leading to open pores and oiliness. While that doesn’t necessarily mean your skin is hydrated, it surely is moisturised. In fact, it has been often observed that when there is excessive sweating, the skin tends to become dry even in the most humid regions owing to the constant rubbing and patting of sweat. A healthy dose of hydrating serum with a sealant moisturiser would do the trick.

Skin type

There are no questions raised on this – your skin type. Depending on whether you have oily skin, dry skin, combination skin, or sensitive skin, there will be an ingredient that would be best suited for your skin type. While a derma would best be able to determine your skin type, it can usually be done with tests at home. You can also determine your skin type by observing how it behaves throughout the day, and then read up on the type characteristics.

Skin problems

Serums are also determined by the problems your skin may be facing. Aging, acne, dryness, open pores, dullness, and much more. Your skin’s underlying problems will need specific ingredients, formulated for your specific skin type and age.

Age factors

The skin of a 20-year-old will definitely be different from that of someone in their 30s or 40s. Matured skin will need more potent serums as compared to younger skin, which allows for better absorption of serums as compared to matured skin. Thus, the age factor also plays an important role in determining the contents of your serum to make it best suitable for your skin.

Also Read: How to Apply Face Serum? The Right Way to Apply Face Serum for Maximum Benefits

Why choose The Pink Foundry serums?

The Pink Foundry has specially formulated serums targeting different skin problems, providing the best of ingredients naturally sourced for plump, healthy-looking skin. Get details on all their serum range by visiting this page.

Leave a comment

All comments are moderated before being published

Our bestsellers